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Privacy Policy

OM RIDES SERVICES PRIVATE LIMITED

Last Updated: January 18, 2026

Our Commitment to Your Privacy

OM RIDES SERVICES PRIVATE LIMITED ("OM Rides", "we", "us", or "our") is committed to protecting your privacy and personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our self-drive car rental services in Lucknow. This policy is compliant with the Digital Personal Data Protection Act, 2023 (DPDP Act) and Information Technology Act, 2000.

1. Information We Collect

Personal Information

  • Full name as per government ID
  • Contact number and email address
  • Residential/billing address
  • Date of birth and age verification
  • Driving license details (number, validity, issuing authority)
  • Government ID proof (Aadhaar, Passport, Voter ID)
  • Photographs for identity verification

Payment Information

  • Bank account details for refunds
  • UPI ID or payment wallet information
  • Transaction history and payment receipts

Usage Information

  • Booking history and rental preferences
  • Vehicle pickup and drop-off locations
  • Customer feedback and reviews
  • Communication records with our team

Technical Information

  • IP address and browser type
  • Device information and operating system
  • Website usage patterns and cookies
  • Location data (with your consent)

2. How We Use Your Information

Primary Purposes

  • Process and manage your car rental bookings
  • Verify your identity and driving eligibility
  • Communicate booking confirmations and updates
  • Process payments and security deposits
  • Provide customer support and assistance

Secondary Purposes

  • Send promotional offers and discounts (with consent)
  • Improve our services based on feedback
  • Comply with legal and regulatory requirements
  • Prevent fraud and ensure vehicle security
  • Resolve disputes and enforce rental agreements

3. Legal Basis for Processing (DPDP Act 2023)

We process your data based on:

  • Consent: When you provide information during booking
  • Contract: To fulfill our rental agreement with you
  • Legal Obligation: To comply with RTO, traffic, and tax laws
  • Legitimate Interest: For fraud prevention and business improvement

4. Data Sharing & Disclosure

We may share your information with:

  • Payment processors for transaction processing
  • Insurance companies for claim processing
  • Government authorities when legally required (RTO, Police, Courts)
  • Third-party service providers (SMS, Email services)
  • Legal advisors in case of disputes

We DO NOT:

  • Sell your personal data to third parties
  • Share data with advertisers without consent
  • Transfer data outside India without adequate protection

5. Data Security Measures

We protect your data through:

  • SSL/TLS encryption for all data transmission
  • Secure servers with restricted access
  • Regular security audits and updates
  • Employee training on data protection
  • Physical security of documents and records
  • Access controls and authentication measures

6. Your Rights Under DPDP Act 2023

You have the right to:

  • Access: Request a copy of your personal data
  • Correction: Update or correct inaccurate information
  • Erasure: Request deletion of your data (subject to legal retention)
  • Withdraw Consent: Opt-out of marketing communications
  • Data Portability: Receive your data in a portable format
  • Grievance Redressal: File complaints about data handling

7. Data Retention

We retain your data for:

  • Active customers: Duration of business relationship + 7 years
  • Booking records: 8 years (as per tax laws)
  • Identity documents: 5 years after last rental
  • Payment records: 8 years (as per accounting standards)
  • Marketing preferences: Until you withdraw consent

8. Cookies & Tracking Technologies

We use cookies and similar technologies to enhance your browsing experience:

  • Essential Cookies: Required for website functionality (always active)
  • Analytics Cookies: Help us understand website usage (with consent)
  • Marketing Cookies: For personalized offers (with consent)

You can manage cookie preferences through our cookie consent banner or browser settings.

9. Children's Privacy

Our services are not intended for individuals under 18 years of age. We do not knowingly collect personal data from children. The minimum age to rent a vehicle is 21 years with a valid driving license.

10. Policy Updates

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes via email or website notification. The "Last Updated" date indicates when this policy was last revised.

11. Grievance Officer

In accordance with the DPDP Act 2023 and IT Rules 2021, we have appointed a Grievance Officer to address your concerns:

Grievance Officer Details

Name: Mr. Om Prakash

Designation: Grievance Officer

Email: grievance@omrides.com

Phone: +91 6393138654

Address: 2/171, Vibhav Khand, Gomti Nagar, Lucknow - 226010

Response Time: Within 48 hours of receiving complaint

Resolution Time: Within 30 days as per DPDP Act

Contact Us

If you have questions about this Privacy Policy or wish to exercise your rights, contact us at:

OM RIDES SERVICES PRIVATE LIMITED

2/171, Vibhav Khand, Gomti Nagar, Lucknow - 226010

Email: booking@omrides.com | grievance@omrides.com

Phone: +91 6393138654